CLV Calculator (Customer Lifetime Value)
Estimate lifetime value per customer with LTV:CAC ratio.
See how it works
Watch a quick simulation of this tool in action — no file needed.
How to use CLV Calculator (Customer Lifetime Value)
Follow these steps — everything happens instantly in your browser.
- 1
Step 1. Enter the average purchase value.
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Step 2. Set purchases per year (frequency).
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Step 3. Set customer lifespan in years.
- 4
Step 4. Enter your CAC and gross margin %.
- 5
Step 5. See CLV and the LTV:CAC ratio.
Why use this tool
Private by design
All processing happens locally in your browser. Open DevTools → Network and you'll see zero file uploads. Ever.
Instant
No upload wait, no queue, no server round-trip. Results appear the moment you drop a file.
Free & unlimited
No accounts, no watermarks, no daily caps. Use it as many times as you like, forever.
Works everywhere
Desktop, tablet or phone — every tool is responsive and installable as a PWA for offline use.
Frequently asked questions
Everything you might want to know about clv calculator (customer lifetime value).